Visualization for Nestle Promotion
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Archive For: Australia
Visualization for James Squire Exhibit Stand
Mercedes Benz Event at Fashion Week Sydney, Australia
Visualization for Samsung Australia Event:
The International Convention Centre, Sydney hosted the official Australian launch of the Samsung Galaxy S9 phone. Conceptually, the design of the space responded to the innovative camera in the S9 which features a super slow motion effect. The space was loosely ‘moon’ themed, with opportunities for attendees to try phone features whilst jumping on trampolines and diving into a ball.
Physics simulation was used to drop the moon rock and balls into the scene. A particle system was used for the fog.
Pre-visualization for a pitch document:
With an extremely loose creative brief, and very tight deadline, this was an exercise in making something that looked like it could be a considered museum exhibit, without considering it very much at all… Heavy lighting effects and unsubtle images evoke an mood of the exhibit without getting bogged down in details.
Pre-visualization for a pitch document:
With a very loose creative brief, and tight deadline, this was an exercise in what might be.
The images are perspective matched renders overlaid on photographs. A sketch linework photoshop plugin was used to loosen the result.
People of the sea gallery.
Calendar touchscreen interactive housing:
The shape is based on Muttonbird island, Coffs Harbour, NSW. Muttonbird island holds a special significance for some of the Aboriginal collaborators on the project. The three planes are derived from contours of the island. The island was 3D modelled, sliced, then detailed for CNC routing. A grid of battens hold the planes in space. The touchscreen is mounted to the middle plane.
Concept development, 3D modelling, Construction drawings, CNC toolpath linework.
People of the sea graphic:
This was a redesign of an existing gallery element that was displaced by the new interactive. The original element was made physically from multiple cnc routed parts and stuck on the wall. Mostly for budgetary reasons, the new element is 2D. In order to preserve the original elements look as much as possible. The parts were 3D modelled and rendered to achieve a 2.5D result. Further, the piece is all about people’s connection to the sea, so a watery water-mark image has been used to evoke that context for the original ‘DNA’ graphic. It’s direct printed onto hoop pine. The hoop pine plywood helps to tie it into the rest of the gallery.
Bipotaim: Stories from the Torres Strait is an exhibition of striking photographs, stories and objects about the lives, culture and identity of Torres Strait Islanders.
Bipotaim means ‘before time’ in Torres Strait Creole and refers in a general way to ‘olden times’.
People from islands across Australia’s northern frontier are depicted in David Callow’s portraits. They compare current and traditional ways and practises and reflect on changes that have occurred in the Torres Strait during their lives.
The photographs in Bipotaim are complemented by objects from the National Museum’s Torres Strait Islander collections.
I did the whole process in 3D so all stake holders could easily visualize the proposals. Because all the display objects were modeled in 3D to scale, and placed in the accurate 3D virtual exhibit space we could be very confident that the final result would have no surprises. One of the very useful moments in this process came when early renders demonstrated strong reflections from a window on the display cases. I was able to include a window treatment in the final design to cut down the light entering, and to enhance the context of the display objects. The result was exactly as per the renders. It was easy to justify the cost of the window treatment to the museum by showing renders with and without the window treatment.
3D architectural model created for Sydney based visualisation company crayon.net.au. The renders you see in the gallery are my roughs to make sure the model was sound.